Your Fractional Tech Partner

With 30+ years of technical logic, I architect modern systems that work as hard as you do.

I’ve spent over three decades untangling complex business and technical challenges. I landed my first job in web development when there were fewer than 200 URLs on the entire internet: my first webpage was HTML written in Notepad and uploaded via dial-up from my Linux computer.

Since then, I’ve seen it all: the good, the bad, the genuinely shoddy, and plenty of ‘Who the hell does that?!’ scenarios.

If your website, marketing, or systems are a mess, I’ll tell you straight up, and then I’ll fix them. Your online presence and technical configurations should be a powerful asset that generates revenue: they should not be a source of stress, lost time, embarrassment, or lost revenue.

I provide Technical Clarity in a world of digital noise

Many small business owners end up with sub-par systems because they simply do not know what ‘excellent’ looks like. Why should they? You are an expert in your business, not a technical architect or digital specialist. Your infrastructure may be non-existent, a DIY patchwork, or created by multiple different providers: often, you may not realise the work is substandard until it actually breaks.

I understand how these tools function at a foundational level. This means I can:

  • Audit your current setup to identify what is actually helping your business and what is just a ‘leaky bucket’ draining your budget.
  • Integrate your website, your CRM, and your workflows to ensure your data flows exactly where it needs to be.
  • Act as your technical shield, ensuring that everything we build is solid, scalable, and actually works for your bottom line.
  • Serve as your sounding board: thinking about a new app or another subscription? Let me research it for you to ensure it will integrate with your current architecture. Technical mishaps are costly and rarely offer a return on investment.

I’m not an agency. I’m your direct technical partner.

When you work with me, you are not being passed off to a junior staff member who is learning on your dime. You are getting me: directly and unfiltered.

I bring decades of experience to the table. I’ve been the founder or partner in ten or so businesses, through both successes and spectacular failures. I have worked on high-performing teams and have gained a great deal of knowledge across branding, marketing, and social media.

As a tech addict who loves to learn, I have completed countless courses and have a folder full of certifications to prove it. I am the person who writes the SOPs, not the person who follows them.

How We Work Together (No Jargon, Just Results)

I don’t just ‘click buttons’ and hope for the best. I listen, research, and analyse, then move from precise planning to logical execution.

This is the gateway to a long-term partnership. It is a dedicated Technical and Strategy Sounding Board designed to assess the feasibility of your ideas and the integrity of your current systems. This is where we determine if our logic and personality are a fit for a Fractional Tech Partnership.

Use this hour to audit your current trajectory:

  • Bring your ‘big ideas’ and let’s determine if they are buildable, scalable, and within your realistic budget.
  • We look at your current bottlenecks to identify why things are actually broken at a structural level.
  • High-level advice on Digital Architecture, Google Workspace workflows, or AEO (AI Engine Optimisation) readiness.
  • Experience exactly how my 35 years of technical logic applies to your specific business challenges.

Investment $200

Real transformation doesn’t happen in a one-off fix; it requires a structural overhaul. This first month is a deep immersion into your business logic. While we meet for Strategic Alignment and System Deployment, my process involves exhaustive technical research and architectural planning that happens behind the scenes, ensuring your systems are built for the future of search and AI.

The Month 1 Deployment Includes:

  • System Audit & Technical Remediation: I identify and resolve structural inconsistencies, eliminating technical debt and stabilising your website’s performance.
  • Digital Architecture Blueprint: Designing the data flow between your website, Google Workspace, and CRM to ensure a single “Source of Truth.”
  • AEO & Technical SEO Foundation: Restructuring your site’s metadata to ensure you are readable by both traditional search engines and modern AI models.
  • You aren’t just buying “blocks of time.” You are gaining access to 30+ years of technical intuition and a partner who loves to learn and keep up to date with all the latest research.

Initial Investment $3,840

Transitioning to your monthly Fractional Tech Partner tier thereafter

Once the foundation is solid, we move into a sustained rhythm of technical leadership.

Tier 1 – Strategic Advisor.

Focus: System Oversight
Designed for businesses that have a foundation but need a “Technical Architect” to ensure they don’t drift into technical debt.

  • 1 x Architectural Deployment (6-Hour Block) focused on your highest priority technical need.
  • A 30-minute strategic pulse check to keep your systems on track.
  • Benefit from my ongoing research into the Google ecosystem and modern web standards

$960per mo

tier 2 – technical Partner.

Focus: Architectural Evolution
For businesses ready to move beyond “fixing” and into “optimising.” We actively build your brand authority through technical logic and better UX.

  • Two dedicated sprints for system builds, WordPress evolution, or AEO implementation during 6-hour blocks.
  • 2 x 30-minute sessions to ensure our strategy is evolving with your growth.
  • Refined focus on Google Workspace and AI automation workflows.

$1750per mo

Tier 3 – fractional CTO.

Focus: Full Digital Sovereignty
My most comprehensive partnership. I act as the technical head of your business, providing total oversight and proactive system leadership.

  • Weekly sprints dedicated to deep-diving into your Digital Architecture and AI Automation during 6-hour blocks.
  • 4 x 30-minute sessions to maintain total synchronicity.
  • I don’t wait for things to break. I hunt for efficiencies and spot bottlenecks before they cost you money.
  • I record bespoke training videos and generate detailed Standard Operating Procedures (SOPs) as I build, creating a permanent, searchable internal knowledge base for your team.

$3300per mo

If we move into a Partnership within 30 days, this fee is credited toward your first month.

  • You work with me directly without middlemen or VAs, meaning you have a senior partner in your corner who can solve in 15 minutes what others spend days researching.
  • You have complete transparency via my Client Portal to track every task, along with a live timer so you can see exactly when I am driving your tech.
  • I won’t baffle you with BS or jargon; I speak in plain English,  I educate and help you to understand how things work, and you can provide feedback.

Are we a Fit?

I am selective. I choose to work with people I genuinely like, in industries I’m interested in, where I know my expertise in website integrations and automations will make a tangible difference to the bottom line.

If you’re ready to move past the “quick fix” phase and build the infrastructure your business deserves, let’s talk.